Lately I’ve been thinking about respect — and how to get more of it. Some colleagues and I have been working with a content manager at a consulting firm who keeps sending us blog posts written by her subject matter experts. She wants our help editing them. So, we work our magic and send it … Continue reading Six things writers can do to get more respect
The other day I was conducting a webinar on writing client alerts for some of our business development, marketing and communications professionals and it took me back to six years ago when I first developed the training. I had been with the firm for about a year when our CMO asked me to review some … Continue reading Writing client alerts that stand out
Our new head of proposals has a T-shirt pinned to the bulletin board in her office. It says "Keep it pithy!" in bold black letters. And it's pink. You can't miss it. When I started talking to this associate director about writing I could tell she lives and works by the edict on her T-shirt. … Continue reading Lawyer bios: What matters to clients
Last month my husband and I went to Greece for two weeks while my mom stayed in Chicago with our kids. Considering our children are 2 and 4 years old, it was one of the nicest things she has ever done for me aside from giving me life. While we were gone, the kids remained … Continue reading The art of email: Five steps to success
Yes, Baker McKenzie is a big global law firm, one of the biggest in fact. And sure, we have won numerous awards, many that would make any parent proud. But so have a lot of other global law firms, so what sets us apart? How do we convince new and existing clients to give us … Continue reading The perfect pitch: Writing a winning proposal
Take a minute and look at your resume or CV. Maybe you haven't updated it in a while and don't even know where it is. But find it, dig it out, and look at it. Take a few minutes to read about yourself. Who you are, where you've worked, what positions you've held, and what … Continue reading What’s missing from your deals lists?
I'll never forget the day I received a friend request from my 85-year-old grandma on Facebook. Grandma has always been a technophile, but now a social media maven too? Sure enough, there she was smiling at me from her profile picture, with her wire-rimmed glasses, leopard-print blazer and perfectly coiffed hair. What did this experience … Continue reading LinkedIn: How to make your profile stand out